
Why staying silent is getting you ghosted
While you might think leaving the politics section of your dating profile blank makes you look open-minded, my latest database analysis shows it’s actually doing the opposite.

While you might think leaving the politics section of your dating profile blank makes you look open-minded, my latest database analysis shows it’s actually doing the opposite.

January is traditionally the month of the fresh start, where millions of British singles take to their phones to find a partner as part of their New Year resolutions.

After years of Instagram dating, where the goal was to find the flashiest background for a social media post, 2025 has ushered in the era of quiet luxury.

We are currently witnessing a sociological shift known as the affective turn. Society is moving away from valuing hard capital, such as job titles and salaries, in favour of emotional capital.

The traditional British family unit is undergoing a massive shift.

We like to think love is magic, but biology has a lot to say about why your heart skips a beat.